No one can deny that you need traffic to your website in order to succeed online. And nothing beats free traffic. And where’s the best place to get free traffic? Google and other search engines.

How does Google give out free traffic?

This is something you’ve experienced first hand countless times. You visit your favorite search engine. Type in something you’re looking for. And click one of the links that shows up. That website owner has just enjoyed the benefit of free traffic. We will be discussing here how to get website traffic to you for free.

If you’re like most people you only click links on the first page or two. The truth is that this first page of results receives nearly all the clicks. What’s even more amazing is the the first 3 links get more than 70% of the free traffic.

This means that to get any real traffic you need to be on the first page in Google. And this means Google needs to “rank” you as a top 10 result. Which brings up..

What is SEO?

Search Engine Optimization means that Google thinks your site matches what people are typing into their search box. It’s a complex formula that only people working for Google know exactly. However, we do know a few things that count.

Getting indexed

First, before you can get ranked highly, Google has to know you exist. This is known as being “indexed.” When your website gets indexed, Google stores information about it in their massive database.

To get indexed, you have to help Google find your site. Links from other sites are the easiest way to accomplish this. Google will actually follow the links on sites it already has indexed to find new sites and index them.

Twitter and Facebook updates are great places to put links to your site. Because these sites are indexed multiple times every day. And follows new links it finds immediately.

Gaining ranking

After this first hurdle, you need to start gaining ranking. Google has billions of pages indexed, so just getting into their database does not mean anyone will see you.

There are three components of gaining ranking:

• Content
• Links
• Activity

Great content

This is also called on-page SEO. It’s critical that your page content is consistent with the keyword phrases you’re targeting. The topic of this article is clearly SEO. One reason Google knows this is because the words search engine optimization appear inside it. Another reason is because there are related words, like website traffic, too.

In addition to the content on the page, other things to keep in mind are the title tags on the page, and the domain name itself. These all play a part in helping Google determine what your website is about.

Link juice

Next, you need to pay attention to the links to and from your site. The links to your site, as well as the sites you link to are important. It’s very important that you have more links coming in than you have going out. And the more inbound links the better.

One great way to get lots of inbound links is through web 2.0 sites. To accomplish this you start by writing an article that targets the keywords you’re after. You have to also write several different versions of your articles. And post unique versions to lots of websites that accept articles. The more sites you can do this for, the more links you’ll get back.

Getting activity

Finally, we know that Google gives you credit for the activity on your site. A page that was created 3 years ago and hasn’t been touched since won’t rank well. Google expects you to be updating your site regularly. RSS feeds are an easy way to keep your content changing.

But the best way is with active discussions on your page itself. To get comments from others, you need to get others to visit your site. An easy way to do this is from forums.

Set up forum profiles with the ones related to your website. And post their often. Always include a link back to your site. This will get your more inbound links. And it gets people to visit the site you link to.

Conclusion

Each step listed above is critical. However, writing a bunch of different articles on the same topic. And creating a bunch of forum profiles. And posting your articles and comments takes a lot of time. And the bad news is that you probably won’t do it.

However, rank builder software exists. And it automates everything we’ve just talked about. So my best advice is to automate as much of this as you can. Otherwise, you won’t do it at all. And if you don’t do it, you simply will not ever get free traffic from Google.

Google Killed Link Building?

No matter what the business is there is always going to be someone that
tries to make it better, faster, easier.

One place you can see the evidence is in the world of SEO.

There are countless methods out there to “beat”  Google or
a secret loophole that some one has discovered.

No one knows for sure exactly what Google looks at to rank sites
but one thing has been true, the more relevant, high quality backlinks
you have pointing to your site the better it will rank.

So there has been every type of program to try and get you automed
backlinks that you can think of, but Google is not dumb it doesn’t
take them long to catch on and render any of these methods useless.

Don’t Put All Your Link Building In One Basket.

A lot of people that use these loops holes or methods that are working right now
will use them exclusively.

Then when Google comes along and makes a change, they are left with
literally nothing over night.

This was seen with the first big Google Slap, then again with the Panda update
and now the what is being called Panda.2

There are a lot of people out there that have been hailing private blog networks
as the ultimate backlink source.

They have put all their link building efforts into using these paid services that
are placing your links on a network of high ranking pages.

These have worked great and were thought to be untraceable by Google.

Well turns out they are.

One of the most popular private blog networks got all the sites in their network
de-indexed.

So just like that, over night everyone that was relying on this service, paying up to
$400 a month or more, have nothing to show for it.

Here is what Build My Rank said on their site about this

On a daily basis, we monitor our domain network to check metrics
like page rank, indexed pages, etc. As with any link-building network,
some de-indexing activity is expected and ours has been within a permissible
range for the past two years. Unfortunately, this morning, our scripts and
manual checks have determined that the overwhelming majority of our network
has been de-indexed (by Google), as of March 19, 2012. In our wildest dreams,
there’s no way we could have imagined this happening.

It had always been BMR’s philosophy that if we did things a bit different from
other networks, we would not only have a better quality service to offer our users,
but a longer life in this fickle industry. Sadly, it appears this was not the case.

 

 Should You Still Do Link Building For Your Sites?

The short answer is … YES!

Back links still play an important factor in your sites rankings. however consider
taking a different approach to your link building strategy.

First of all dont put all of your links in one basket, you want to get several different
types of links from different sources.

Diversity is an important factor that is often over looked, and it helps protect you
in the case that one of the sources gets slapped you are not left with nothing.

Next thing is to stop building links for the sake of building links.

Your link building should be done to get traffic. If you are focussing yoor efforts
on building links that will get you traffic then you win right away.

That’s the ultimate goal anyway isn’t it to get people to your site?

So build links that people will click, and the after effect will be good rankings.

Google does not penalize people for putting out good content in a natural way, every time
there has been an algorithm change those that have been effected the most
are those that are trying to game the system or they have all their eggs in one basket.

Avoid those two things and you will be successful with your link building.

As blogging and in particular blogging for profit becomes ever more popular amongst online entrepreneurs, we’re seeing new tools developed to assist in this process being released, what seems like every week.

In this post I’m going to talk about one such tool, Firepow Blogging Software,because I believe it might just be a cut above the rest in terms of it’s flexibility of use, and overall effectiveness in accomplishing the three primary aims of blogging – creating a blog, managing it or maintaining it, and getting traffic to it.

It was hard to know where to start with this post because there are so many individual features of this software that could be mentioned.

To give you a brief overview of how it works…

Firepow is based on the Wordpres platform, and allows a user to install a fully customized and functioning wordpress blog with a few clicks of the mouse.

If you’ve used WordPress before, you’ll know that one of the best things about it is it’s ability to be enhanced by third party plugins. You’ll also know that it’s not hard to get LOST in all the plugins and potential feature additions that CAN be made.

The first thing great about Firepow from my point of view is that they have done the plugin work for you. The best 50 or so plugins from around the web have been programmed into the software so as to be automatically installed when your blog is.

That’s a good feature, but it’s even better when you consider that while these plugins normally require manual fiddling to get installed, tweaks made to your theme CSS code and more – the software actually does that part for you too – so you click the button, and you have the function of that plugin added – VERY time saving!

The “Create” part of the process is also helped by the ability to create your own custom wordpress theme completely from scratch, with more functionality than we’ve seen from free theme generators EVER before – not to mention the ability to create your own categories from scratch, automatically create the perfect permalink
structure for SEO, and more.

Before even getting into the WordPress panel of the site Firepow creates you’ve also got a site management tab where all your blogs can be managed from one place, an SEO tracking tool to monitor the search rankings of all your sites, and a task manager
that tells you what needs to be done to maintain your blog/s and when.

I dare say though that the best things happen once you’re actually IN the blog.

Here you have crazy abilities to make your post content better, easily being able to add relevant images, videos, or trackbacks (automatically building backlinks to your site) to your posts… and even that’s leaving alot out.

OR the crazy abilities to monitor your blogs success, like being able to split test the results of different posts, monitor your traffic through in depth reporting (utilizing Google analytics), monitoring your search spider activity, the popularity of your posts, the terms people are searching on your site, and more still.

I feel like I’m getting too salesy in this post to you but I can assure even with everything you’ve read here, I haven’t even really touched the surface of what’s going on inside this thing called Firepow – heck we didn’t even get to the promotional tools.

The best thing I can probably do is tell you go to look at the darn thing yourself:

Check Out FirePow Here

Oh and I could also tell you that if your into blogging and you don’t, you’ll probably regret it big time.

I hope you’ve found the information here valuable, and don’t hesitate to leave your comments on Firepow here to share with others.